Tuesday, 23 August 2011

The power of adverts?

Been spending a bit of time on YouTube, checking out trailers for upcoming movies - Kill List looks like a nasty little British film; Get Carter mashed with Angel Heart, perhaps? 

Anyway, whilst viewing the trailers, I was beseiged by pop-up ads which obscure a strip of the screen and distract you from its content.  I couldn't hit the close button quick enough - a response I imagine is all too common.  Wonder which marketing genius decided it would be a good idea to annoy its target audience?   Wonder what take-ip rates are?

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